A Unified System Landscape for the Digital Now

The Adobe Experience Cloud

The Adobe Experience Cloud integrates a comprehensive suite of services designed to optimize the digital customer experience. It includes cloud-based marketing, analytics, and advertising tools that operate seamlessly across devices and channels. Renowned for their exceptional analytics capabilities, Adobe’s tools deliver outstanding results when correctly used.

Shot of a group of colleagues having a meeting during a late night in a modern office

Adobe Experience Platform

The Adobe Experience Platform is a comprehensive suite of digital marketing tools built on the leading platform for scalable personalization. The overarching Adobe Experience Cloud leverages advanced generative AI technologies and provides real-time insights, enabling seamless content management and precisely targeted personalized customer engagement. These powerful capabilities are why many companies worldwide choose Adobe to create unique customer experiences.

Detailed data collection allows a deeper understanding of customer behavior, facilitating personalized email campaigns and targeted advertising. With control over the content sent, businesses have numerous personalization options, for instance reminding customers of a previously abandoned shopping cart. Adobe’s extensive analytics tools for generating detailed data analyses and user insights empowers store operators to create a truly seamless and personalized shopping experience, dynamically optimize their campaigns, strengthen customer loyalty and boost sales.

Adobe Commerce customer profile EN

Adobe Digital Foundation

Specifically for SMEs

Adobe developed the “Adobe Digital Foundation” specifically for mid-market companies (SMEs) for seamless integration into the Adobe ecosystem. This package offers tailored solutions for digitalizing and optimizing business processes. It is divided into four main areas:

The Adobe Digital Foundation is designed to offer SMEs comprehensive support for their digital transformation, equipping them with the tools needed to stay competitive in a dynamic market. Learn more about the special offers available and how they can give your company a competitive edge.

Products of the Adobe Experience Cloud

Content & Commerce

  • Adobe Commerce
  • Adobe Experience Manager (CMS)
  • Adobe Experience Manager-Sites (DAM)
  • Adobe GenStudio (AI Content Supply Chain)

Data Insights & Audiences

  • Adobe Analytics (Web Analysis)
  • Adobe Customer Journey Analytics (Omni-Channel Analysis)
  • Adobe Product Analytics (Product-internal Analysis)
  • Adobe Real-Time CDP (Customer Data Platform)
  • Adobe Audience Manager (Segmentation)

Customer Journeys

  • Adobe Target (A/B Testing, Personalization)
  • Adobe Campaign (E-Mail Marketing)
  • Adobe Journey Optimizer (Customer Journey Management)
  • Adobe Marketo Engage (Marketing Automation)

Marketing Workflow

  • Adobe Workfront (Project Management)
  • Adobe Mix Modeler (AI Marketing Budgets)

Adobe Commerce (Magento)

The basis for successful e-commerce

All Details
All Details

The Architecture of Adobe Commerce

Bank on a flexible, feature-rich store system with Adobe Commerce

Adobe Commerce Architecture
Adobe Commerce Architecture

Magento E-Commerce Frontend Solutions

Customized frontend options for your Adobe Commerce (Magento)

One System, Different Looks
One System, Different Looks

Request consultation now

If you are interested in one or more Adobe Experience Cloud products, please contact us. We will find the right product bundle for you.

Hartwig Göttlicher

Hartwig Göttlicher

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