Future-oriented and analysis-based
With comprehensive expertise, we accompany our clients on the journey of digital transformation – from product development to market positioning and all the way to marketing and sales strategy. Our experts assist businesses in recognizing opportunities and risks, fully tapping into their potential through clear strategic planning – always based on business objectives.
>100
Strategy experts
>500
successful strategy projects
>20
Awards and recognitions
Many corporate strategies fail when it comes to operationalization. The valantic strategy approach takes all levels of digital transformation into account right from the start – from the corporate strategy to the individual divisional strategies to the necessary organizational, process and technological requirements.
Discover. Decide. Deliver.
In our projects, we follow a proven three-step approach that ensures not only the right strategic decisions but also efficient implementation:
360-Degree Assessment
With the help of the 360-degree assessment, we analyse the digital status quo of your company holistically.
As part of the assessment, existing strengths, weaknesses and potentials are identified and analysed in a SWOT analysis in order to uncover opportunities and risks. The analysis offers a strategic view of the digital infrastructure, processes and systems and provides the basis for specific recommendations for action. A central element is the radar diagram, which visualises the company’s digital maturity level in various dimensions. It enables the rapid identification of areas in which the company is already well positioned and those that show potential for improvement.
Ultimately, the 360-degree assessment provides the basis for a customised digitalisation roadmap to drive the digital transformation forward in a targeted and effective manner.
Potential Analysis
In an initial potential analysis, we identify growth and value creation potential, such as through the digitization of marketing and sales, process and performance improvements, or the expansion or transformation of the current business model.
Project Examples:
This potential analysis enables management to focus clearly on the key value drivers.
Digital and Corporate Strategy
The complexity of corporate strategy reaches a new level due to digitization. We support our clients in navigating this new landscape and developing and anchoring a suitable holistic digital and corporate strategy. Our approach is pragmatic and oriented towards actionable transformation processes:
We conduct a thorough analysis of the current conditions before formulating the strategy. We then compare the company’s assets with possible strategic (digital) directions and their success factors to design an actionable strategy for the company.
Transformation Strategy
Transformation strategies are particularly important in times of rapid change (technical, social, political).
The transformation strategies we develop help companies or organisations to change fundamentally in order to respond to new challenges, increase their competitiveness or exploit future opportunities. The aim is to bring the organisation into the desired future-proof position that meets the requirements of the market or society (non-profit organisations).
Our transformation strategies provide concrete measures for necessary changes to business models, processes, structures, technologies and culture in the form of roadmaps.
Product and Price Strategy
Digitization opens up the possibility to extensively test product features and prices. Our approach to deriving product and pricing strategies is analytical and data-driven: we use state-of-the-art tools and techniques for detailed market segmentation, consumer analysis, and competitive research.
With this data, we develop a tailored product and pricing strategy aligned with business goals, market realities, and customer expectations. The results include:
Marketing and Sales Strategy
Digitization enables new forms of customer engagement, requiring entirely new marketing and sales competencies. As part of a go-to-market strategy, we develop an optimal marketing and sales strategy that considers aspects such as:
Our experts rely on detailed market and competitive analyses, customer surveys, trend analyses, and years of experience implementing digital marketing and sales best practices. This way, we create marketing and sales strategies perfectly tailored to each company’s opportunities.
Supply Chain Strategy
The demands on supply chain management have risen rapidly in recent years. Increased networking of value chains, growing competitive pressure, increased cost pressure, new regulations (e.g. Supply Chain Act), building resilience, shortage of skilled labour, outdated heterogeneous IT platforms are just a few examples of the major challenges facing management.
In order to meet these challenges in a targeted manner, it is necessary to define a holistic supply chain strategy and suitable technologies (target architectures). An effective strategy includes the definition of the flow of goods and values from the raw material to the end customer, the seamless integration of product development, planning processes (e.g. SOP), procurement, production and logistics. Ultimately, it helps to minimise risks, reduce costs, increase efficiency and ensure a high level of customer satisfaction through fast delivery and high product availability.
valantic supports customers in creating customised supply chain strategies and in designing and integrating innovative technologies to transform existing value chains into intelligent ecosystems. These provide centralised information on production progress, quality and resource availability and enable company management to intervene proactively and react immediately to unforeseen events.
IT Strategy
In times of AI and digital transformation, a clear IT strategy is crucial for companies to remain competitive. It enables the targeted use of technologies, the efficient support of business objectives and the minimisation of risks.
Develop and optimise your IT strategy and benefit from numerous advantages:
We use various frameworks, such as our valantic IT Strategy Canvas, which is based on your corporate strategy. From this, we derive the most important business goals and IT fields of action. Step by step, we develop and implement a customised IT strategy together. With the help of clearly defined ‘IT building blocks’ (such as IT governance, IT organisation, IT infrastructure, enterprise architecture management, sourcing, IT delivery, data & AI, etc.), we ensure that your IT is sustainably aligned with your corporate goals.
Innovation Processes
For many companies, innovation is a significant driver of growth and the basis for an outstanding market position. We support companies in designing innovation processes efficiently and resource-friendly.
We start by developing a clear vision regarding innovation methods, decision formats, and core processes. Our qualitative and quantitative analyses uncover stakeholder needs, weaknesses, and optimization potential.
We develop an actionable roadmap based on a target concept with clear objectives, measures, and measurable performance indicators. Upon request, we also accompany the subsequent implementation. To ensure acceptance of changes within the company, we support optimizing the innovation process in this phase through pragmatic change management.
Learn more about Innovation Management →
Digitalization Roadmap
An excellent strategy is only as good as its implementation. Therefore, we translate our strategic recommendations into a concrete digitalization roadmap containing meaningful and feasible measures for the individual company.
Considering the corporate culture, we promote unified internal perspectives and focus internal efforts on the most promising projects. An explicit Target Operating Model (TOM) specifies the future organizational structure, creating transparent responsibilities and information structures.
If the company’s own capacities are insufficient to implement the measures, our experienced consultants take over the Project Management Office (PMO). This guarantees orderly and efficient project management and ensures the effective realization of planned measures on quality, on time, and on budget.
Exemplary procedure for prioritizing a project portfolio and creating a holistic roadmap 2025 to 2030 (censored)
Our industry experts combine years of industry experience with extensive digital expertise. We perfectly tailor the opportunities and possibilities of digitization to our clients’ respective industries.
In retail, digitization has erased traditional boundaries between physical and online, ushering in the era of omnichannel retail. Our services are designed to optimize both digital and physical touchpoints. Our data analyses provide insights into consumer behavior and preferences, allowing retailers to adapt their offerings and customer experiences across all channels. Our strategy includes integrating cutting-edge technologies such as AI for personalized marketing or blockchain for supply chain transparency. This ensures agile, responsive, and customer-centric retail operations.
The telecommunications sector stands on the brink of a digital revolution with the introduction of 5G and IoT (Internet of Things). Our strategic consulting ranges from optimizing network infrastructure to designing strategies for new digital service offerings. We develop strategies for deploying 5G networks together with our clients, ensuring meaningful resource allocation with maximum coverage and minimal costs. By developing and implementing new digital services, we ensure that our clients in the telecommunications industry remain competitive and innovative in a digitally connected world.
The software industry is undergoing a radical transformation with the increasing shift towards interface economy, cloud transformation, and the use of technologies such as AI, low-code, and no-code platforms. In this transformation, traditional product, architecture, and sales approaches and internal organization and processes need to be redefined. With our expertise in UX-centric design, cloud computing, agile development methods, and strategic marketing and sales experience, we help our software industry clients efficiently manage their digital transformation and remain competitive in the face of radical industry changes.
In manufacturing, digital strategy and operational efficiency intersect. In our consulting, Industry 4.0, and Smart Manufacturing fields, we facilitate the implementation of IoT and AI, for example, predictive maintenance, reducing downtime and operating costs significantly. Optimizing production processes through digital technologies creates a lean, efficient, and agile operational framework. Through digital twin technologies, we replicate physical production processes, facilitate real-time monitoring and optimization, and promote a culture of continuous improvement and innovation.
The pharmaceutical industry faces strict regulations and necessary strategic innovation impulses. Our services include the development of AI platforms tailored to the formulation of new countermeasures or the optimization of clinical trial processes. Through data analysis and digital strategies, we support pharmaceutical companies in shortening drug development schedules while ensuring compliance with regulatory requirements. Our expertise enables seamless integration of digital technologies, creating an optimized, compliant, and innovation-driven operational framework.
Selected references from successful projects
Case Study
A Strategy for Securing the Future through Digitalization
Together with the client, a traditional aid organization, valantic developed a digital strategy to tap potential, increase the company's value, and improve customer satisfaction. New competitors and technological developments posed challenges. Despite existing willingness, there was a lack of concrete measures and digital competencies. Through analyses and workshops, a digital strategy was developed and successfully implemented.
A Strategy for Securing the Future through Digitalization
Case Study
Digital Transformation: Process Optimization and Customer Sactisfaction Improvement
valantic assisted a major utility network operator in reducing a central process lead time by 50% through process optimization using digital tools. In particular, challenges such as extreme process complexity, lack of transparency, and missing digital infrastructure were addressed. The implementation of digital tools improved internal communication, service quality, and significantly reduced customer complaints.
Digital Transformation: Process Optimization and Customer Sactisfaction ImprovementYears of Experience
Your contacts are proven experts in the field of digital strategy. As managers, founders, and consultants, we have worked on digital business models and innovation topics for 20 years as drivers, implementers, and sparring partners.
Entrepreneurial Mindset
Entrepreneurial thinking and acting are part of our self-concept. Economic pragmatism and pragmatism determine our recommendations for the benefit of our clients. This saves time and resources.
Implementation Expertise
We do not stop at strategy development but support the implementation with our valantic network of over 4,000 experts. This guarantees our clients that our strategic recommendations are also operationally feasible.
Communication and Change Management Competence
Digitization means change – not only on a technical and procedural level. Through effective change management and communication at eye level, we ensure that employees are sufficiently prepared for implementation – and thus project success.
Award-Winning Consulting
Our consulting work repeatedly receives awards from renowned expert juries, e.g., brand eins, WirtschaftsWoche, Focus – often with customer feedback included.
Daniel Tschentscher
Partner & Managing Director
Strategy & Value Creation
David B. Hofmann
Partner & Managing Director
valantic Division Digital Strategy & Analytics
Markus Irmscher
Principal Consultant
valantic Management Consulting GmbH