Unified meta data management by valantic
The goal was to establish a unified meta data management system with the help of a data catalog. The included business glossary contains technical descriptions and terminology related to user information. As part of a pilot project, valantic set a standard for the company-wide rollout.
Challenge:
To analyze information about users and customers, this data had to be clearly structured.
Consulting approach:
valantic not only designed a data catalog for the client but also developed a business glossary containing technical descriptions and terminology for all meta data.
Client benefits and solution:
valantic‘s data catalog and business glossary allow the company to develop long-term strategies for its target groups.
The Challenge in Detail:
A company sought more transparency regarding the origin and quality of the usage meta data for a TV product. The company was particularly interested in completeness, availability, and consistency. To make this information analyzable, it had to be integrated into a unified meta data management system.
Consulting Approach:
As part of a pilot project, valantic gradually developed a unified meta data management system:
Solution and Client Benefits:
The client now disposes of a structured data catalog for the usage meta data of a TV product, including business glossary. This allows them to access and interpret user behavior information for long-term strategy development.
Laurenz Kirchner
Partner & Managing Director
Division Digital Analytics & Strategy