Customer Experience February 28, 2025

Live shopping: Best practices, brands & success stories (2/3)

By 2026, around 20 percent of global e-commerce transactions could take place through live shopping experiences, according to a forecast by McKinsey. But what exactly is behind this innovative sales format, and how can European brands benefit? In this series, we take a behind-the-scenes look at live shopping events.

Customer Experience February 25, 2025

Pimcore podcast with CEO Dietmar Rietsch: how do PIM and PXM shake things up in today’s market?

How do PIM and PXM shake things up in today’s market? In this episode of Digital NOW!, Dietmar Rietsch shares insights on the power of Product Information and Experience Management. Learn how businesses can enhance customer experiences and drive success. Listen now!

Customer Experience February 25, 2025

Live shopping: Business potential & benefits of the e-commerce trend (1/3)

By 2026, around 20 percent of e-commerce worldwide could take place via live shopping experiences - according to a McKinsey forecast. What is behind this innovative sales format and how do European brands benefit? In our blog series, we take a look behind the scenes of live shopping events.

SAP Services February 20, 2025

Challenges in asset lifecycle management for grid operators

Asset lifecycle management is of central importance for grid operators in the utilities sector. The growing demands of the energy transition, advancing digitalization and ever stricter regulatory requirements pose enormous challenges for the industry.

Customer Experience February 20, 2025

Key to Omnichannel Marketing Automation: Unified Customer Experiences with CDPs

For many companies, omnichannel marketing sounds like a matter of course: customers should be reached across all channels, from the website to email to the brick-and-mortar store. But in practice, many companies fail to create a truly seamless experience. But why is this the case - and how can a Customer Data Platform (CDP) help to solve this problem?

Digitalization Services February 18, 2025

New certification: valantic expand their expertise in the field of AWS cloud migration

Cloud technologies enable businesses to quickly adapt their IT infrastructure to changing requirements. With enhanced expertise in the AWS ecosystem, valantic can now provide even better support for their clients’ cloud migration. In our interview, cloud expert Dr. Robert Klimke explains the various benefits.

SAP Services February 13, 2025

SAP Analytics Cloud: Progress 2024 & outlook for 2025

Discover SAC highlights from 2024 and get an outlook on the innovations in the SAP Analytics Cloud for 2025.

Customer Experience February 11, 2025

From flipping through pages to scrolling: When catalogs went digital

From traditional catalog browsing to quick clicks in online retail: Find out how eCatalogs and the digital transformation have fundamentally changed shopping habits and what role print media still play today!

Customer Experience February 6, 2025

X + Y = profitability in e-commerce: variables for greater cost efficiency

In 2025, companies are navigating a tightrope between increasingly complex challenges and the need to invest in future viability. What strategies and systems help build real business value and contain operating costs in uncertain times? Let's explore and seize the opportunities for a profitable online business together.