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Creating Accessible Tech for a Sustainable Future

Patrícia Teixeira

November 19, 2024

Young business people are discussing together a new startup project. A glowing light bulb as a new idea.

In today’s fast-evolving technology landscape, digital usability and accessibility are crucial in creating an inclusive and sustainable digital environment. Digital designers and developers play a pivotal role in this, as they must ensure that the design and functionality of digital interfaces prioritize user experience and device compatibility. This is not just good practice but a profound responsibility that aligns with Environmental, Social, and Governance (ESG) principles, aiming to bridge the digital divide and enhance societal well-being.

The Imperative of Digital Accessibility

Approximately 15% of the global population, about 1 billion people, live with some form of disability, as reported by the World Health Organization (WHO). This significant figure highlights the critical need for digital accessibility, ensuring that everyone, including those with disabilities, can effectively use digital content.

Sustainable Digital Design

Sustainable digital application design focuses on encouraging environmentally friendly user behaviors through intuitive navigation, user-friendly interfaces, and informative feedback. Such features as power-saving modes and automatic session timeouts are designed not just as technical enhancements but as prompts towards more sustainable interactions with technology.

The shift from creating multiple versions of a web application for different devices to a unified, responsive design approach helps improve user experience and reduce environmental impact by eliminating redundant codebases. Managing the lifecycle of web applications with agile updates further contributes to energy efficiency and minimizes environmental impact.

Guidelines for Digital Sustainability

To progress towards digital sustainability, consider the following strategies:

  • User-Centric Design: Prioritize user needs to enhance their quality of life, ensuring designs make interactions simpler and more meaningful
  • Efficient User Journeys: Design user pathways that are straightforward yet effective, allowing for task completion with minimal energy expenditure. Remember, every time you save 50% of the time users spend on a task, you double their output and the value they produce with their time
  • Enhance Accessibility: Design your products to be navigable and usable by everyone, including people with disabilities, thereby expanding your reach and improving overall usability
  • Implement Design Systems: Adopt design systems to streamline development with reusable components and patterns, which saves time and optimize the code in the different applications
  • Green Hosting Choices: Opt for web hosting that uses renewable energy or offsets carbon emissions
  • Optimize Code: Streamline code to improve performance and decrease necessary processing power, thus conserving energy
  • Data Transfer Reduction: Compress files and optimize images to minimize energy used during data transfers
  • Content Recycling: Update and recycle content to reduce digital waste
  • Incorporate Energy-Saving Features: Implement features like dark mode to decrease power consumption
  • Regular Updates and Maintenance: Maintain your software regularly to eliminate unneeded features that consume resources

“Change your thoughts and you change your world.”

Implementing these tips not only meets legal standards but also broadens market access and enhances usability for all, embodying Norman Vincent Peale’s insight: “Change your thoughts and you change your world.”

Conclusion: The Importance of Usability and Accessibility

Making technology usable and accessible is essential, not optional. It’s crucial for creating a universally participative and sustainable digital environment. As Bill Gates observed, we often overlook the long-term changes while focusing on the immediate. By integrating ESG principles into digital product design, companies can ensure technology serves everyone, supporting a sustainable and inclusive future.

Shot of a young woman using a tablet at work

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