Customer Experience April 17, 2025

Adobe Analytics in eCommerce: Key steps to success – from setup to finetuning

Analyzing user data is essential to success in e-commerce. Adobe Analytics equips businesses with powerful insights into customer behavior and preferences. However, to ensure seamless and effective implementation, there are several critical factors to consider. In our article, we outline the key steps for getting started successfully – featuring a real-world customer success story.

SAP Asset Lifecycle Management April 16, 2025

Generative AI in maintenance: Three use cases 

Generative AI helps automate manual maintenance, reduce costs, and improve decision-making. Through three practical examples, we show how companies can avoid downtime, optimize maintenance, and allocate resources more effectively.

SAP Asset Lifecycle Management April 16, 2025

Six Success Factors for the Effective Use of AI in Maintenance

Six key success factors for applying AI in industrial maintenance – from data management and IT infrastructure to change management and governance. Learn how to unlock the full potential of Generative AI and turn it into real business value.

Digitalization Services April 2, 2025

EU Omnibus Regulation: What it means for CSRD and why sustainability remains a priority

The EU Commission has presented a proposal to simplify important sustainability regulations. This article highlights the changes to the CSRD (Corporate Sustainability Reporting Directive) and explains why sustainability continues to play a key role for companies.

Customer Experience April 1, 2025

5 steps for effective change management during CMP implementation

Implementing a content marketing platform (CMP) is a significant move for companies looking to streamline workflows and boost the efficiency of content production. The benefits are clear, the budget is approved, and the marketing manager is eager to launch. But this is where the real challenge begins: managing change effectively during the rollout of the CMP.

Customer Experience March 28, 2025

PIM vs PXM: Elevating the Customer Experience

Pimcore is a game-changing platform built from a vision to revolutionize PIM and PXM. By bridging data management with customer experience, Pimcore delivers seamless solutions to empower businesses. Its innovative approach to uniting PIM and PXM showcases a commitment to transforming the way organizations manage and deliver value.

SAP Services March 27, 2025

Implement SAP S/4HANA the right way: How companies can really future-proof themselves

For a long-term rewarding SAP S/4HANA transformation, a future-oriented implementation approach with a focus on clean core and standardization plays a key role. This allows companies to quickly adapt their system to new requirements, switch to the cloud rapidly if necessary and benefit immediately from innovations such as AI.

Customer Experience March 25, 2025

Leveling Up UX with Gamification

Gamification can enhance user experience, retention, and emotional connections by adding game elements to non-game contexts. It utilizes intrinsic and extrinsic motivations like achievements and competition to increase user engagement. However, it's essential to maintain balance and prioritize user-centered design, as excessive gamification can overwhelm users and have negative consequences.

Customer Experience March 21, 2025

Unlocking the Power of PXM and PIM: A Holistic Approach with Pimcore

Explore the synergy between Product Information Management (PIM) and Product Experience Management (PXM) in this blog. Discover how Pimcore’s open-source platform revolutionizes digital transformation by enhancing customer experiences, streamlining data management, and leveraging its global ecosystem for innovation and growth.